One team. Millions of happy customers worldwide.
Picanova is the global market leader* for customizable wall and home decoration. In our 5 factories in USA, Germany, Poland and Latvia we manufacture up to 500.000 products daily, each one individually tailored to the specifications of our customers. We ship to over 170 countries and sell via 30 in-house online stores which are fueled by cutting edge technology and world class marketing.
(*Lexicon of German World Market Leaders)
We want to remain the best - therefore, we need the best! We are currently looking for a:
HEAD OF CRM B2C/B2B INTERNATIONAL (M/F/D)
Full-time position, available immediately, remote-office possible
- Strategic development and implementation of B2C/B2B CRM omni-channel campaigns
- Continuous development and implementation of the data-based CRM strategy (individualised customer communication)
- Management of projects along the entire customer lifecycle to increase retention and customer value; consistent optimisation of the customer journey along the various touchpoints including the loyalty programme
- Definition, management of CRM marketing plans and offers in international cooperation with shop managers and specialist departments
- Interface management with related areas such as online marketing, sales, BI and production
- Planning, controlling and reporting of CRM targets and KPIs
- Leadership, enthusiasm and coaching of the team
- Successfully completed business studies (university/technical college) or comparable training
- At least 5 years of leadership experience and profound CRM knowledge with focus on campaign management / newsletter marketing / omni-channel marketing
- Experience in data analysis, segmentation and definition of KPIs
- Experience with loyalty programmes and product marketing is an advantage
- Very good communication skills as well as fluent English, both written and spoken
WHAT WE OFFER
A job in an international, owner-managed company in the heart of Cologne
- The possibility of working in a home office/remote office
Pleasant work atmosphere with a motivated team
Rapid transfer of responsibility
Unlimited coffee, tea, water and fruit
Have we sparked your interest? Send us your application with a possible start date.
Please use our online application form to send your documents.